My name is Bjarke Lautrup-Larsen. I am 36 years old and have been in in the advertising world since 1996.
I live with my wife and three kids in Copenhagen, Denmark.
I have done stuff in just about all the traditional channels that exist – above and below the line, instore and outdoor, spreads and tv ads. I’ve made branding campaigns and developed corporate identities. But the web fascinated me from day one, and over the past 10 years I’ve specialized in how to integrate the so-called new media into the work of traditional advertising agencies.
Through my years in the business I have met people with all kinds of talents imaginable. This means that I can round up a team to solve virtually any task you’d throw at me.
1996 – 1997 Heimburger Reklamebureau
1997 – 1998 Experimentarium inhouse
1998 – 2006 Publicis Reklamebureau
2007 – 2010 Robert/Boisen & Like-minded
2010 – 2011 NöRD
2011 – 2012 McCann
Honda (Digital) Nordic + Baltikum
Suzuki (Digital) Denmark
MT Højgaard (Corporate Identity) Denmark
Spies (Digital, Print) Denmark
Tivoli (Digital) Denmark
Legoland (Digital) Worldwide
Begravelse Danmark (Corporate Identity) Denmark
Jabra/Verizon (Digital) USA
British Airways (Print, Radio, Online) Denmark
Kuoni (Digital) Worldwide
Storebælt (TV, Print, Online) Denmark
Øresundsbron (Digital) Danmark, Sverige
Puma Football (Digital) Worldwide
Ecco (Digital) Worldwide
Smirnoff (TV, Print) Denmark
HP (Print) Denmark
SuperBrugsen (Digital) Denmark
McDonalds (Radio, Print, Online) Denmark
Carlsberg (Digital, Event) Danmark
DR (Digital) Denmark
SCRUM – Agile Software Development (Copenhagen)
South by South West Interactive (Austin, TX)
Creative Planning – Catching the Big Idea (Copenhagen)